This Privacy Policy explains how we collect, use, share, store, and protect your personal information when you visit or use firocantoor.com, purchase furniture, submit orders, use website features, or otherwise interact with us.
This policy applies to personal information we collect and process through the website and related services.
1. Scope of This Privacy Policy
This Privacy Policy applies to users and consumers who interact with our website and services, including but not limited to:
- Browsing or visiting the website;
- Using website features;
- Creating or managing an account (if applicable);
- Browsing or purchasing furniture;
- Submitting or managing orders;
- Making payments;
- Receiving product deliveries;
- Submitting return or refund requests;
- Contacting customer service;
- Submitting inquiries, feedback, reviews, or other information; and
- Using cookies or other similar website technologies.
This Privacy Policy does not apply to third-party websites, platforms, or services. Our website may contain links to third-party websites or services, which may have their own privacy policies, and their personal information handling practices are governed by their own policies.
2. Information We Collect
We may collect information you actively provide, as well as information automatically generated or collected when you visit or use the website, depending on how you interact with the website and services.
Information You Actively Provide
Depending on the services you use, we may collect:
- Name;
- Email address;
- Phone number;
- Billing address;
- Shipping address;
- Order and purchase information;
- Transaction-related information;
- Customer service communication content;
- Feedback, reviews, or other content you actively submit; and
- Other information you actively provide to us.
Payment-related information may be processed by third-party payment service providers. Unless required for business operations and separately specified, we do not claim to directly store complete credit card numbers, bank account passwords, or other full payment credentials.
Third-party payment service providers may process payment-related information in accordance with their own privacy policies and security measures.
Information Automatically Collected
When you visit or use the website, we may automatically collect certain technical and usage information where applicable, including:
- IP address;
- Browser type;
- Device type;
- Operating system;
- Pages viewed and website navigation information;
- Website visit timestamps;
- Referral sources;
- Website interaction information; and
- Information collected through cookies and similar technologies.
We use this information only to the extent necessary for business operations and permitted by applicable law.
3. Cookies and Similar Technologies
We may use cookies and similar technologies to operate, maintain, and improve the website.
Depending on the services and technologies we actually use, these technologies may be used for:
- Supporting core website functions;
- Saving shopping cart information;
- Remembering user preferences and settings;
- Improving website performance;
- Understanding website visits and usage;
- Improving user experience; and
- Providing personalized content or marketing information where applicable.
Depending on the specific functions and purposes, cookies may include:
- Strictly Necessary Cookies;
- Functional Cookies;
- Analytics / Performance Cookies; and
- Advertising / Targeting Cookies (if applicable).
The actual cookies and similar technologies used may change as website features, technical services, and applicable law evolve.
4. Cookie Consent and Management
Strictly necessary cookies may be used to provide core website functions.
For non-essential cookies that require user consent under applicable law, we may obtain your consent through a cookie banner, cookie consent tool, or other similar mechanisms.
Depending on the features provided by the website, you may choose to accept, reject, or manage non-essential cookies.
You may also manage some cookies through your browser settings. However, disabling or restricting certain cookies may affect some website features or user experience.
If you have previously consented to the use of certain cookies, you may withdraw or adjust your choices through the cookie settings or consent management tools provided on the website, where applicable.
Withdrawing consent does not affect the lawfulness of data processing based on valid consent obtained prior to the withdrawal.
5. How We Use Personal Information
We may use personal information for lawful, reasonable, and business-related purposes, including:
- Processing and fulfilling orders;
- Processing or assisting with payments;
- Arranging furniture deliveries;
- Providing customer service;
- Handling returns, refunds, and after-sales requests;
- Creating or managing accounts (if applicable);
- Responding to customer inquiries and requests;
- Operating, maintaining, and improving the website;
- Analyzing website performance and usage;
- Preventing fraud, abuse, unauthorized activities, and security risks;
- Maintaining website, system, and user security;
- Complying with applicable legal obligations;
- Responding to lawful government or regulatory requests;
- Sending marketing communications where necessary consent is obtained or permitted by law; and
- Performing or managing transactions, services, or other business activities you request.
We do not use personal information for purposes unrelated to the purposes of collection without restriction. We determine the manner in which personal information is used based on the specific circumstances and applicable law.
6. How We Share Personal Information
We may share personal information with relevant third parties when providing the website and services, completing transactions, operating our business, protecting users and system security, complying with law, or obtaining necessary consent.
Depending on specific business needs, the following categories of third parties may be involved:
- Payment Service Providers;
- Shipping and Delivery Providers;
- Website Hosting and Technology Providers;
- Customer Service Providers;
- Analytics and Performance Providers;
- Fraud Prevention and Security Providers;
- Legal, regulatory, or governmental agencies; and
- Parties involved in mergers, acquisitions, reorganizations, asset transfers, or other commercial transactions, where applicable.
Third-party service providers may process personal information on our behalf, or may process related information in accordance with their own applicable privacy policies.
We do not make absolute statements without regard to specific business facts, such as "we will never share any personal information" or "we will never sell any personal information."
If a data processing activity is characterized as selling personal information, sharing personal information, targeted advertising, or other regulated data activities under applicable law, we will handle relevant rights and choices in accordance with applicable law.
7. Data Storage, Security, and Retention
Personal information may be stored in electronic form or other appropriate forms. We or third-party service providers acting on our behalf may process or store personal information in the course of providing the website and related services.
We take reasonable technical, administrative, and organizational measures to protect personal information from unauthorized access, use, modification, disclosure, or destruction.
However, no method of transmission over the internet or method of electronic storage is completely secure.
We do not retain personal information indefinitely. The retention period for personal information may be determined based on:
- Order fulfillment;
- Customer service;
- Legal and regulatory requirements;
- Tax and accounting obligations;
- Dispute resolution;
- Fraud prevention;
- Website and system security;
- Business operational needs; and
- Other applicable legal requirements.
When personal information no longer has a necessary business or legal purpose, we may delete, anonymize, or securely dispose of it in accordance with applicable law.
8. Your Privacy Rights
Depending on where you reside and applicable law, you may have certain rights regarding your personal information.
Where applicable, these rights may include:
- Access: Request access to personal information we hold about you;
- Correction / Rectification: Request correction of inaccurate or incomplete personal information;
- Deletion / Erasure: Request deletion of personal information where permitted by law;
- Restriction of Processing: Request restriction of certain personal information processing activities where applicable;
- Objection: Object to specific data processing activities where applicable;
- Data Portability: Request to receive certain personal information in a portable format where applicable;
- Withdraw Consent: Withdraw consent where processing is based on consent;
- Opt Out: Opt out of specific data processing, marketing, or other legally protected activities where applicable law grants this right; and
- Lodge a Complaint: Lodge a complaint with the relevant data protection supervisory authority where GDPR applies.
These rights do not apply in all regions or under all circumstances. Specific rights may be subject to exceptions, limitations, verification requirements, and other conditions provided by applicable law.
9. How to Exercise Your Privacy Rights
If you wish to submit a privacy-related request, you may contact us via the following email:
Email: hello@firocantoor.com
To assist us in processing your request, you may need to provide:
- Name;
- Contact email;
- Type of request;
- Necessary information related to the request; and
- Reasonable identity verification information as required by the specific circumstances.
We may request reasonable information to verify the identity of the requester and prevent unauthorized access to or disclosure of personal information.
We will process eligible privacy requests within the timeframes prescribed by applicable law.
If applicable law grants you the right to lodge a complaint or appeal, we will handle it in accordance with relevant legal requirements.
10. Withdrawing Consent
If a particular processing activity is based on your consent, you may withdraw your previously given consent at any time, where applicable.
Withdrawing consent does not affect the lawfulness of data processing based on valid consent obtained prior to the withdrawal.
After withdrawing consent, we will cease subsequent processing based on that consent, except where applicable law permits or requires continued processing.
For marketing emails, you may use the unsubscribe or opt-out option provided in the email.
For cookies, you may manage them through the cookie settings tool provided on the website or through your browser settings, and you may also withdraw prior cookie consent where applicable.
11. Legal Bases for Processing Personal Data Under GDPR
If the General Data Protection Regulation (GDPR) applies to the processing of your personal data, we will select the appropriate legal basis for each data processing activity.
Where applicable, the legal basis may include:
Consent
When required by applicable law, we may process personal data after obtaining your explicit consent.
Performance of a Contract
We may process personal data on the basis of contract performance when necessary for the performance of a contract with you, for completing orders, providing services you request, or taking steps at your request prior to entering into a contract.
Legal Obligation
We may process personal data on the basis of legal obligation when necessary for compliance with a legal obligation to which we are subject.
Legitimate Interests
Where applicable, we may process personal data on the basis of legitimate interests, such as maintaining website security, preventing fraud, improving the website and services, or managing ordinary business operations.
When using this legal basis, we consider whether the processing would unreasonably affect your data protection rights and interests.
Vital Interests
Where permitted by law and strictly necessary in exceptional circumstances, we may process personal data on the basis of protecting the vital interests of an individual or another person.
The legal basis applicable to specific processing activities depends on the actual circumstances, and not all personal data processing activities are based on user consent.
If a processing activity is based on consent, you may withdraw consent in the manner described in this policy.
12. U.S. Privacy Laws
When processing personal information of U.S. consumers, we comply with applicable federal, state, and other privacy and data protection laws relevant to the data processing activities in question.
Privacy laws in different U.S. states may vary, and therefore the privacy rights available to consumers may depend on their state of residence, the type of personal information, and the specific data processing activities.
Where applicable law grants consumers specific privacy rights, we will process eligible requests in accordance with relevant legal requirements.
We do not automatically apply privacy rights that apply only to a specific region or specific legal framework to all consumers.
13. Third-Party Websites and Services
Our website may contain links or features to third-party websites, payment services, delivery services, or other third-party services.
When you use these third-party services, relevant information may be processed by the third party in accordance with its own privacy policy and terms of service.
We do not control the independent privacy policies or data processing practices of third parties. We recommend that you review the relevant privacy policies of third parties before providing personal information to them.
14. Updates to This Privacy Policy
We may update this Privacy Policy from time to time due to changes in business, website features, technology, legal requirements, or privacy practices.
Updated versions will be posted on the website.
If applicable law requires us to provide notice of material changes, we will do so through appropriate channels.
After the policy is updated, the corresponding version and the date of the update will be updated on the website as appropriate.
15. Contact Us
If you have questions about this Privacy Policy or wish to submit a privacy-related request, please contact us primarily via email.
Email: hello@firocantoor.com
Phone: +1 (414) 385-7296
Address: 8516 W Maple St, Milwaukee, WI 53214, US
Business Hours: Monday to Friday, 9:00 AM–6:00 PM (ET)